MICE (Meetings, incentives, conferences and exhibitions) is a type of tourism in which large groups, usually planned well in advance, are brought together. Closed air-tight room meetings and conferences are now a thing of past, as more and more firms realise the huge role that ambience plays in decision making. Whether you are discussing the market prospects or making an important decision, or say, have come down to visit the art or to attend a conference, you want to make sure that you and your team are at your best. To attain so, one must ensure that the environment one is in is calm, relaxing and refreshing. What makes Kollam the top MICE destination in India ?